How many vendor solutions do you rely on for a superior user experience for your e-commerce site? How many tools do you use to manage the site? What services are used to manage media files, email marketing, digital ads, customer service, text messages, and the search feature?
You’ve likely heard of the increasingly popular catchphrase headless architecture in technical or marketing discussions vis-a-vis building a martech stack for headless e-commerce. You might also understand the headless concept of open APIs and their benefits. However, as impressed as you might be by the architecture’s advantages, you hesitate to look into the related applications for adoption because they require more expertise to manage than the standard ones in an all-in-one e-commerce platform.
I am pleased to share that Cloudinary and Contentful have joined forces to further streamline the creation, processing, and delivery of online content through Cloudinary’s digital asset management (DAM) solution and advanced transformation and delivery capabilities for images and video. What’s more, the partnership delivers a headless approach to DAM. By leveraging APIs for media management tasks, marketers and developers alike benefit from an integrated stack of optimized assets for optimization and automation. As a result, page loads are fast and beautiful, and at scale—with less overhead and effort.
Static sites and the JAMstack are quickly becoming a standard for developing safe and performant websites with an optimal workflow for developers. Netlify CMS (not to be confused with the company that created it, Netlify) is an open source content management solution that works especially with static site generators such as Gatsby, Hugo, etc... enabling content storage in your Git repository along with your code for easier versioning, multichannel publishing, and direct content updates in Git.
Today we’re pleased to announce a new technology partnership with CoreMedia, a leading Content Experience Platform provider. CoreMedia users can now leverage Cloudinary’s web-based digital asset management (DAM) solution to organize, search, manage and optimize their media assets, including images and videos, and to orchestrate, preview and deliver digital experiences consistently and optimized across all channels and browsers. The official press release is available here.
(Guest post by Sebastien Morel)
At Novactive, we are always excited to use new technologies and/or to improve our favorite technologies with other ones when it makes sense for us, for our clients and for the community.