Cloudinary Blog

ImageCon 2021: Unleash Your Visual Experiences

By
ImageCon 2021: Unleash Your Visual Experiences

Underscoring the growing relevance of online visual experiences, our fifth annual ImageCon conference on October 19-20 is going digital for the second year. We’re also proud to welcome Amazon Web Services, Inc. (AWS) and Contentful as our event sponsors. As much as we’d love to connect ‘In Real Life’ it’s still too early to do so safely. Fortunately our 2020 experience proved that a virtual event can certainly inform, educate, connect and entertain. Best of all, we’re able to engage with more of our customers and partners around the world as a virtual event is more accessible

With that said, this year’s event is aptly themed “Unleash Your Visual Experiences.” You’ll get to see a stellar lineup of guest speakers from top brands including Apartment Therapy, Bizzabo, Bombas, Lastminute.com, Mediavine, and National Geographic. Along with our own leaders and experts, they’ll be discussing:

  • The latest industry trends. This will include recent findings from our annual State of Visual Media report.
  • Tips for future-proofing your digital business from leading brands
  • Advice for accelerating your image- and video-management projects with Cloudinary.
  • Best practices for getting the most from new and soon-to-be-available Cloudinary products.

Building on last year’s event, ImageCon 2021 promises to be engaging and interactive. Each session will be roughly 30 minutes and you’ll get many chances to ask speakers questions live.” You’ll also have the chance to watch all the sessions on demand afterwards.

The Agenda: A Sneak Peek

Our agenda continues to evolve but here’s a preview of some of this year’s session:

  • Live Keynote Session with Bombas Co-Founders David Heath and Randy Goldberg titled More than Socks: How Bombas Built a Successful, Multi-Category Apparel Brand with Purpose
  • Live Keynote Session with National Geographic’s VP of Visuals and Immersive Experiences, Whitney Johnson titled Building Authentic Connections in a Digital First World
  • Customer spotlight sessions with Mediavine, Bizzabo, Apartment Therapy and Lastminute.com
  • Interactive breakouts on topics such as Create a Digital Shopping Experience that’s Better than In-Store, Easily Programming Video for Web and Mobile Access, Faster Media = Faster Websites, The Power and Promise of Headless

As last year, the entire conference is free! Sign up today. Any questions, please write to us at imagecon@cloudinary.com.

Recent Blog Posts

Our $2B Valuation

By
Blackstone Growth Invests in Cloudinary

When we started our journey in 2012, we were looking to improve our lives as developers by making it easier for us to handle the arduous tasks of handling images and videos in our code. That initial line of developer code has evolved into a full suite of media experience solutions driven by a mission that gradually revealed itself over the course of the past 10 years: help companies unleash the full potential of their media to create the most engaging visual experiences.

Read more
Direct-to-Consumer E-Commerce Requires Compelling Visual Experiences

When brands like you adopt a direct–to-consumer (DTC) e-commerce approach with no involvement of retailers or marketplaces, you gain direct and timely insight into evolving shopping behaviors. Accordingly, you can accommodate shoppers’ preferences by continually adjusting your product offering and interspersing the shopping journey with moments of excitement and intrigue. Opportunities abound for you to cultivate engaging customer relationships.

Read more
Automatically Translating Videos for an International Audience

No matter your business focus—public service, B2B integration, recruitment—multimedia, in particular video, is remarkably effective in communicating with the audience. Before, making video accessible to diverse viewers involved tasks galore, such as eliciting the service of production studios to manually dub, transcribe, and add subtitles. Those operations were costly and slow, especially for globally destined content.

Read more
Cloudinary Helps Minted Manage Its Image-Generation Pipeline at Scale

Shoppers return time and again to Minted’s global online community of independent artists and designers because they know they can count on unique, statement-making products of the highest quality there. Concurrently, the visual imagery on Minted.com must do justice to the designs into which the creators have poured their hearts and souls. For Minted’s VP of Engineering David Lien, “Because we are a premium brand, we need to ensure that every single one of our product images matches the selected configuration exactly. For example, if you pick an 18x24 art print on blue canvas, we will show that exact combination on the hero images in the PDF.”

Read more
Highlights on ImageCon 2021 and a Preview of ImageCon 2022

New year, same trend! Visual media will continue to play a monumental role in driving online conversions. To keep up with visual-experience trends and best practices, Cloudinary holds an annual conference called ImageCon, a one-of-a-kind event that helps attendees create the most engaging visual experiences possible.

Read more