User-generated content (UGC) can take many forms, the two main ones being images and videos. Part 1 of this series explains the basics of UGC and its benefits to e-commerce. Here in part 2, we’ll show you how to take advantage of UGC images in e-commerce and to upload, transform, and deliver them fast and seamlessly with Cloudinary.
User-generated content (UGC), aka user-created content (UCC), is material—images, videos, audio, text—that is posted by online audiences at will, often on social media. Such content frequently and indirectly promotes products and services for the organizations concerned, lending more credibility than conventional advertisements.